Grey London has re-established itself as Valenstein & Fatts (the surnames of its two Jewish founders) as a call for diversity for the next 100 days.
It’s 1917. New York is booming. Two young Jewish entrepreneurs, Lawrence Valenstein and Arthur Fatt, set up a company. But anti-Semitism is rife. Their names could cost them business. So they call it Grey, after the color of the wallpaper.
Great idea ~ hopefully it will actually make an impact.
And recently Mother London also made a strong statement—about women feeding their children in public— by creating a giant inflatable boob and placing it atop a building.
London Agencies are killing it!
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